Leading retailer Aladdin’s Cave has launched it’s 2010 Christmas campaign, and it’s bigger and better than ever! We have even created a Christmas edition of the well known Aladdin’s Cave logo – check it all out here…
Q3 Bellwether report sees cyber space ad budgets rocket.
November 16th, 2010 | Posted by Georgea Frank-Tann
The Q3 Bellwether report stated that digital marketing budgets had seen the highest rise in 3 years, although marketing budgets as a whole had only seen a marginal increase. Is this the beginning of a trend?…
Two new Taj Hotel websites go live.
November 12th, 2010 | Posted by admin
Oi has designed, built and launched two new websites for Taj Hotels London using the blogging platform, WordPress. The new sites will be backed by social media campaigns across Twitter and Facebook. Along with the sophisticated new sites, via Oi-Mail- our in-house graphic mail platform, Oi has also designed and sent a series of HTML mail shots based on the new site layouts…
The power of counter-campaigns.
November 11th, 2010 | Posted by admin
Chevron’s new “We Agree” campaign was criticized as greenwashing before it even got off the ground. Protestors leapt into action to highlight the company’s responsibilities with its very own spoof campaign. (more…)
Pro bono publico.
November 10th, 2010 | Posted by admin
It’s the only Latin I know, and it’s been a common enough theme in my career if not in every designers… or maybe it’s just me.
Freebies for the good of the public have always had their place in my portfolio, you never know where it may lead. Perhaps a mention on some BBC documentary in 50 years time when Akira Records reflects back on it’s journey to the top of the music industry? More likely, a sorely visited blog hidden in the recesses of Oi’s website, but it’s a start.
Akira, meaning bright or intelligent, reflects the strap-line, which in turn defines the companies intent on exposing the best new talents and the most exciting music it can find.
A fun little personal project, I now sit back and await my turn to be interviewed on the original brand design of the multi-billion dollar record label in said future documentary.
Brand new Money Channel goes live.
November 10th, 2010 | Posted by admin
A brand new Money Channel offering islanders expert financial advice has been launched by ITV Channel through its website www.channelonline.tv
The new concept, developed and created by Oi, features monthly web-streamed video interviews from main sponsors Collins Stewart Wealth Management, Cherry Godfrey, Intertrust and Stanley Gibbons.
Each month different experts give advice on the latest financial matters across investments, loans, mortgages, insurance, tax and trust.
Grab a hold of some Brand New Thinking.
November 4th, 2010 | Posted by admin
It always gets put to the back of the queue, with client work taking priority, but at long last we’ve finished our ‘Brand New Thinking’ Credentials & Case Studies portfolio…
Happy holidays Max.
October 29th, 2010 | Posted by admin
Brave Max Adams has been given the all clear from his battle with cancer and is planning his dream holiday with the help of Oi.
Last year, Oi held a special charitable event, ‘The Oi Beach Ball’, and raised a staggering £20,000. Almost half this money was earmarked to send young Max (pictured with Oi Managing Director, Peter Grange) on a holiday of his lifetime. (more…)
New look for the Guernsey Financial Services Commission.
October 28th, 2010 | Posted by admin 
The Guernsey Financial Services Commission has a new look, brand guidelines and website created by the team at Oi…
Inspiration from other islands to whet your appetite.
October 26th, 2010 | Posted by admin
Not to be confused with wetting your whistle on the award winning local brew above, or with island drinking culture for that matter. This is simply a collection of New Zealand’s finery in design. (more…)
No Waiting.
October 26th, 2010 | Posted by Nat Whitty
A good use of old street signs as household furniture… (more…)
Get some nuts – grow a mo!
October 25th, 2010 | Posted by Peter Grange
Love this clever Snickers tactical advert.
Perfectly tailored for its male target audience, Snickers has teamed up with Movember, the men’s health charity, to raise money for prostate cancer in November. Featuring B.A. Baracus (the official mo-T-vator), the campaign is encouraging men to register at Movember.com and upload their photos at Facebook.com/snickersgetsomenuts.
Oi has decided to sponsor one of our clients, Caleb Zunino from Guernsey Post (below), as he attempts to grow a massive Mo this month. We’ll be updating his pics each week, so make sure you keep coming back to see how he gets on.
Oi gives it a try.
October 25th, 2010 | Posted by Heather Townsend
We’re proud to announce our sponsorship of The Guernsey Rugby Academy – as Digital & Marketing sponsor we’ve designed the Academy’s new logo and designed and built the Academy’s new website – www.academyrugby.com.
Tipp-Ex takeover.
October 21st, 2010 | Posted by Scott Rowe
Brands ‘breaking out of the box’ and literally taking over the website on which they are advertising is becoming a common feature across the web. In this case, it’s Tipp-Ex using the video sharing platform, YouTube. (more…)
Scratching the surface.
October 21st, 2010 | Posted by Nat Whitty
This is one of an amazing collection of wall scratches by Alexandre Farto, found in Moscow. (more…)
Saving Type.
October 21st, 2010 | Posted by Nat Whitty
Known by locals as the Buchstaben Museum, the Museum of Letters in Berlin is a must see for type lovers… (more…)
