We recently completed the design of a super high specification brochure to promote weddings at the Taj Hotels in London.
It’s not that often a client gives you a free reign on luxury finishings for printed marketing material, so this was a particularly nice job to work on. As a luxury five star hotel group, any Taj marketing material has to ooze quality therefore this brochure was not only printed on gorgeous, multiple stock but has fold-outs, embossing, foiling, high quality photographs etc…
Unfortunately the project didn’t include visiting their hotel in the Maldives. Maybe next time! Have a look …
Another nice bit of work here, this time a bit more brash than DEVIL, but equally as cool (especially if you’re into movie posters like me). This beautiful domestic one sheet for Alex Aja’s Piranha 3D pays direct homage to Joe Dante’s original ‘78 film and Steven Spielberg’s Jaws. If you feel inclined to watch people in bathing costumes get eaten by fish, you can check out the trailer at the movie title link above.
This is the guy that won the Audi Tony Stark Innovation contest to promote the R8 and won $15,000 to further develop his idea. His incredible invention consists of a small computer, a pico projector and a camera, all packed into an angle-poise-style light that projects the internet onto the desk, wall or anything you point it at. The camera watches this image and can detect if you touch anything: you can type on a projected keyboard, for example. I’m still speechless by the sheer awesomeness of this. I’m gonna’ have to go lie down.
This brilliant campaign for Listerine Antiseptic Mouthwash from ESPM Brazil, is a beautifully simple premise and execution that makes me smile and wish I hadn’t had that cornish pasty for breakfast.
lab[au] is a design studio founded in 1997 and based in Brussels. They mainly create interactive artworks, audiovisual performances and scenographies, for which they develop their own software and interfaces. For a 2008 project the group transformed the Dexia Tower in Brussels into a giant weather report, using LED’s in each window to create something pretty stunning.
Seeing as I’m getting wed in a few weeks, this little bit of cool caught my eye today and so I humbly share it with all of you.
A software engineer at Microsoft is getting married to a woman that doesn’t necessarily share his enthusiasm for gaming. But her love is such that she decided to celebrate her beau’s geekery by having a special wedding ring custom made for him with the inscription, “For a lifetime of memories.”
Lifetime of memories?? That’ll be the USB drive built into the ring then.
…and it also now moves with you, whevever you may be.
When Apple does something, the company usually tries its damnedest to do it better than everyone else. Now, one could argue whether they actually manage this or not until the cows come home and trample all over the beautiful shiny Apple bits of kit, smashing them to smithereens (or any kind of ‘een’ for that matter) and causing untold havoc in your study as they get impatient waiting for the newest incarnation of Windows to load properly. But no once can deny that Apple take great care over their consumer offerings and do their best to outdo not only the competition but also themselves. From personal computing to digital music, they excel and see opportunity where others don’t.
Sometimes you just have to sit back in wonder and wonder at how much wonder there is in the world. Only just the other day I was sitting at home wondering about how wonderful it would be to be able to put old plumbing to wonderous good use rather than just casting it aside and low and behold…
There’s nothing I like more than a nice bit of packaging design.
Okay, so that’s a complete lie. I love infinitely more things than nice packaging design; sweet n’ sour prawn balls, crispy chilli beef, prawn crackers, beer, horror movies, horror movies about killer sweet n’ sour prawns…you get the idea. But this bit of work for the totally incredible HBO series Six Feet Under really is quite stunning. Avoiding the usual cardboard DVD cases inside a larger cardboard case, the designers have instead opted for…ummm, well…?..okay, so it’s a load of cardboard DVD cases inside a larger cardboard case, but that’s not the point…
Old bags…what a pain. What a waste of space. What a complete, utter annoyance they are. They’re everywhere for a start, getting under everyone’s feet, cluttering up the parks and the streets. They take forever to go away and even when they do, they clog up the earth for centuries.
And there’s millions of them…literally; millions and millions of the hateful things.
Well, PUMA are getting ready to do something about it and I for one am behind them 100% in getting ready to knock the old things on the head once and for all and make the world a cleaner and better place for all of us…
IBM are going all Sci-Fi with their new interactive billboard which they’re trialing as part of their Smarter Planet initiative (designed to make more efficient systems using the latest technology). The billboard changes its appearance based on what the person standing in front of it is wearing. It uses sensors and LEDs to dynamically update its color, urging the viewer to consider how technology could improve supply chain systems and retail experiences today.
So is this all just a great big multi-coloured nonsense or is there real merit in it?…
Things are constantly changing, evolving, being altered and messed with to create things that are as much new and exciting as they are ridiculous and pointless. Take the iPhone. We can all recall what life was like without one (at least I can) and how it has undoubtedly changed the face of mobile technology (and no, geeks, nothing running Windows 7 counts). Imagine then, taking this innovation and de-innovating it? Devolving it, taking it back more than a few steps in time and space to create a newly born functionality that surpasses the old functionality…in terms of functionality…
