Aladdin’s Cave « Oi Guernsey, Jersey, UK: Advertising, branding, design, digital media, marketing agency
Offshore International Group

A monster of a sale.

September 12th, 2011   |   Posted by

The recent monster toy sale at Aladdin’s Cave created by Oi helped to pull in a huge number of very happy parents and children, who left with big smiles on their faces having found some brilliant buys.



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We whip up a new direct mail campaign.

July 15th, 2011   |   Posted by

We recently produced a tasty new direct mail campaign for leading independent retailer Aladdin’s Cave targeting visitors to the island.

The brief was to convey how visitors can find pretty much every sort of holiday essential item they need at Aladdin’s Cave. Therefore our simple creative idea replaces hundreds of thousands with various holiday essentials popping out of a very testy looking ice cream. A tempting proposition, which has worked a treat…



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Turning heads, on the move!

June 6th, 2011   |   Posted by

Oi recently launched a new Aladdin’s Cave outdoor bus advertising campaign. Outdoor advertising is a highly effective advertising medium for our dear friends at ‘The Cave’ – Guernsey’s independent leading retail store on the island…



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P…pi…pic…pick up a bargain!

January 17th, 2011   |   Posted by

After a hectic Christmas it was time to launch the Aladdin’s Cave winter sale 2010-11. Using our trusty penguin friends we developed a campaign to accentuate the massive savings that were up for grabs….



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We love Christmas!

November 16th, 2010   |   Posted by

Leading retailer Aladdin’s Cave has launched it’s 2010 Christmas campaign, and it’s bigger and better than ever! We have even created a Christmas edition of the well known Aladdin’s Cave logo – check it all out here…



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Easter effectiveness.

April 8th, 2010   |   Posted by

This direct mailer we produced for leading retailer Aladdin’s Cave featuring a few bunnies and the latest Easter offerings proved a huge hit with sales over the weekend significantly up on the same trading period last year. Ear ear.



Category: Aladdin's Cave,Direct Marketing,Print
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Aladdin’s Cave Easter TV ad.

March 25th, 2010   |   Posted by

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After a successful Christmas TV campaign last year Aladdin’s Cave were eager to dip their toes back in to TV advertising in 2010. There’s no better time for it than Easter, because Aladdin’s Cave is bursting with favourites for the whole family to enjoy now that Spring is…springing.



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Aladdin’s Cave has Xmas all wrapped up.

November 12th, 2009   |   Posted by

acavetv11

Leading retailer Aladdin’s Cave has launched its first TV advertising campaign in over five years created and produced in-house by Offshore International…



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The proof is in the pudding… or cake.

June 4th, 2009   |   Posted by

aladdins-cave-birthday-cake-resized

Aladdin’s Cave celebrated its thirtieth anniversary with a tasty integrated campaign by Offshore International helping to maintain continued success for the popular retailer…



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Celebrating in style with improved in-store designs.

March 26th, 2009   |   Posted by

aladdins-cave-birthday-poster

One of Guernsey’s leading independent retailers, Aladdin’s Cave, celebrated its thirtieth anniversary by introducing new in-store promotional material created by Offshore International Advertising offering its customers a slice of the action.

The large format posters incorporated a special birthday cake in the shape of their logo made especially for the occasion and served up to their staff after being photographed.



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Standing out in the outdoor environment.

February 21st, 2009   |   Posted by

aladdins-cave-bus-advert

What have Barbie and a charcoal barbeque got in common? No dodgy answer I’m afraid, just that you can find them both at Aladdin’s Cave – Guernsey’s best retail store.

Outdoor advertising works well, especially if you incorporate a creative idea that is a bit different. The new advertising theme for Aladdin’s Cave is based on showing the wide range of value-for-money available at the store, so I thought this ad worked pretty well.



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From mind to massive advertising campaign.

February 21st, 2009   |   Posted by

aladdins-cave-poster-1

Every year we come up with a new integrated campaign idea for our friends at Aladdin’s Cave – Guernsey’s greatest retail store out-of-Town (well arguably in the island).

Having carefully re-positioned the store over the past four years, we wanted to reflect the ever-increasing quality of products, service and shopping experience at Aladdin’s Cave. The new advertising campaign took the simple concept of showing the wide range underpinned by the great value prices…



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There’s only one place to really explore in Guernsey.

December 29th, 2008   |   Posted by

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Guernsey is a nice little island off the coast of France. Visitors come from all over the world, in particular the UK, to stay and more often than not forget to bring everything they need for their relaxing break. That’s where Aladdin’s Cave comes in…



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Find a better buy, whatever the season.

September 6th, 2008   |   Posted by

aladdins-cave-spring-poster

Aladdin’s Cave is Guernsey’s leading independent retailer with a massive 50,000 sq.ft of space stacked with great value products across toys, nursery, soft furnishings, furniture, electrical, camping and homewares departments.

For the 2008 advertising campaign we created a series of seasonal advertising themes, each highlighting better buys on offer at the store…



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Offshore International takes Aladdin’s Cave to Radio City…a lot.

July 14th, 2008   |   Posted by

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Over the years Offshore International Advertising have helped our friends at Aladdin’s Cave sell (via the miracle of broadcast-able sound) pots and pans, televisions, hi-fi’s, cutlery, sleeping bags, skiwear, tables and chairs, barbecues, glasses, cuddly toys, games, Barbie dolls, electric razors, curling tongs, coffee makers, Christmas trees, baubles, tinsel, Halloween costumes, fangs, fake blood, bins, digital cameras, microwave ovens, in fact all sorts of things. And of course, the store itself.



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That’s genius…

July 4th, 2008   |   Posted by

aladdins-cave-kids-t-shirts

Aladdin’s Cave were looking for a way to encourage more mums to visit their toy and nursery department. The team at Offshore International Advertising put their heads together and came up with the idea of running a promotion offering mums the chance to spend some money and get a free t-shirt for their little genius…



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