The latest Collins Stewart Wealth Management taxi adverts are wheely nice.
The Oi creative team were given the brief to refresh the designs on the London-style taxis focusing on the high level of customer service that the wealth manager is known for.
So, they put their heads together and came up with three cracking concepts – a vintage car fitted with rally stickers and placed so it looks like it’s driving alongside the taxi, a simple magnified glass that emphasizes the client focus they have, and then the obligatory red carpet. A nice set of attention-grabbing adverts that use the mobile medium to maximum effect.