The quarterly ‘Praxis makes perfect’ e-newsletter is sent to its international client base on a quarterly basis and has been very successful…

In addition to the e-marketing Oi has worked with Praxis for a number of years and also provides design and advertising services. Recently we produced a simple, but effective advert for their pensions division, which ran in the Busines Brief magazine.

Really like the sentiment of this ad by the Oi creative team and how it promotes Praxis Group’s sponsorship of the Saints in the Community programme. Nice work.

Praxis is a privately-owned group of companies providing a wide range of professional services including accounting, auditing, trust and company administration, fund administration and taxation, to private individuals and international corporate clients. They came to us looking for some new advertising concepts, but in true Offshore International style, we saw that they had a gap in their branding that needed filling with a dedicated selling proposition to set them apart…

And so, ‘Expertise in Action’ was born, and along with it the ideas for the new advertising campaigns, showcasing their staffs’ love of their jobs and positioning Praxis as the place to work if you want a fun environment filled with like-minded people. See the entire series here…