Direct Marketing « Oi Guernsey, Jersey, UK: Advertising, branding, design, digital media, marketing agency
Offshore International Group

Direct Marketing

YesMail opens up new opportunities.

June 24th, 2011   |   Posted by

Oi has developed and launched a new e-marketing campaign for leading independent financial services company, Cherry Godfrey.

YesMail is a regular email update that brings customers exclusive E-offers with great savings every month, news about Cherry Godfrey’s latest products, and lots more…



Category: Branding,Cherry Godfrey,Digital,Direct Marketing,Web Design
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Motor and household insurance with a Click.

June 24th, 2011   |   Posted by
Get the Flash Player to see the wordTube Media Player.

Cherry Godfrey is the first pan-island company to offer islanders an online motor and household insurance service through its new website www.711666.com.

The brand new Quote&Pay online service at www.711666.com enables islanders to get a quote and buy a great value new motor or household insurance policy with a click…



Category: Advertising,Cherry Godfrey,Digital,Direct Marketing,Marketing,Television,Web Design
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The Prospects look good for leading wealth manager.

February 17th, 2011   |   Posted by

Oi has designed a new investment publication for leading investment manager and stockbroker Collins Stewart Wealth Management targeted at their intermediary audience…



Category: Collins Stewart Wealth Management,Design,Digital,Direct Marketing,Print
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Oi wins Waitrose Channel Islands account.

February 4th, 2011   |   Posted by

Waitrose, the supermarket chain of the John Lewis Partnership, whose reputation has been built on the quality and freshness of their food, has appointed Oi to work as its Channel Island marketing agency…



Category: Advertising,Design,Direct Marketing,Marketing,Outdoor,Print,Radio,Retail
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Praxis makes perfect.

February 4th, 2011   |   Posted by


An ongoing e-marketing campaign by Oi has proved to be hugely effective for the Praxis Group.

The quarterly ‘Praxis makes perfect’ e-newsletter is sent to its international client base on a quarterly basis and has been very successful…



Category: Digital,Direct Marketing,Praxis Group
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Oi treats Crowne Plaza to a new campaign.

April 8th, 2010   |   Posted by

Everyone likes a treat. That’s why Crowne Plaza London St. James has just launched an exciting new marketing campaign entitled ‘It’s about me’ developed by Oi…



Category: Crowne Plaza,Direct Marketing,Print
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Easter effectiveness.

April 8th, 2010   |   Posted by

This direct mailer we produced for leading retailer Aladdin’s Cave featuring a few bunnies and the latest Easter offerings proved a huge hit with sales over the weekend significantly up on the same trading period last year. Ear ear.



Category: Aladdin's Cave,Direct Marketing,Print
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We Polish off another report and accounts.

November 26th, 2009   |   Posted by

tritax-spread-4

Oi Direct has designed and produced the latest report and accounts for Tritax Polska No.1 Fund Limited, a large Polish property fund that invests in, and develops, undervalued office, industrial and retail buildings in Warsaw and key regional cities…



Category: Direct Marketing,Investor Communications,Tritax Polska
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Direct mail from another century.

November 13th, 2009   |   Posted by

meespierson-envelope-2

‘Open me!’…  is one crucial part of the message that a great piece of direct mail should say.  For our client ‘Quality, professionalism and experience’ is another element of the message.  For this individual service, ‘Just for you’ was the final part.

When we were approached by our client, MeesPierson, to design a direct mail piece for a brand new, highly-exclusive banking service, ideas came sailing in.  The high-net worth individuals invited to join the Channel Island Select Service, would first hear of this service through a clever piece of direct mail.  A bespoke envelope, flyer and invitation to join the service were the separate compartments…



Category: Direct Marketing,MeesPierson
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Right on target…my dear Watson.

October 26th, 2009   |   Posted by

sh_dm1

We’re particularly proud of our recent Sherlock Holmes integrated marketing campaign to launch a Stamp Mystery Pack from Guernsey Post. The elements involved direct mail, direct response print ads, an e-commerce website at www.sherlockstamps.com, pay-per-click advertising, and social media marketing via Facebook and blog seeding.

The brief was to speak directly to the stamp consumer and persuade them to buy the highly innovative Sherlock stamp story pack, so direct mail was an instinctive first approach to initially target their existing customers.

This isn’t junk mailing though. When done well, direct mailings are cost-effective and achieve good response rates, which means sales. Thousands of highly targeted mailings went out internationally. So the mailer design had to be just right.

Targeting customers in bulk is a fine art. You have to….



Category: Direct Marketing,Guernsey Philatelic
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European opportunities. We helped map them out.

June 18th, 2009   |   Posted by

csfm-map

Offshore International has produced an innovative and effective direct marketing piece to promote Collins Stewart Fund Management’s Continental Europe Focus Fund…



Category: Collins Stewart Fund Management,Direct Marketing
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Think colour this summer.

June 15th, 2009   |   Posted by

catherine-best-allure-magazine-2

Award-winning jewellery designer Catherine Best has launched her summer magazine designed and produced by Offshore International Advertising…



Category: Catherine Best,Design,Direct Marketing,Print
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B2B direct campaign across London helps sustain new business.

April 19th, 2009   |   Posted by

pacific-interiors-direct-mail-campaign

Offshore International Direct has won the direct marketing account for one of London’s leading office interior design companies after a pitch…



Category: Direct Marketing,Investor Communications,Pacific Interiors
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Global direct communications handled in out of the ordinary way.

March 14th, 2009   |   Posted by

iam-mailing-pack

Investec Asset Management trusts Offshore International Direct to produce and fulfill its investor communications globally.

The highly technical and time sensitive report and accounts (as shown) are produced following brand guidelines but with meticulous attention to detail and precision organisation to ensure mailings are accurately dispatched to shareholders all over the world…



Category: Direct Marketing,Investec Asset Management,Investor Communications,Print
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Merry Christmas from Earlswood…

December 10th, 2008   |   Posted by

earlswood-xmasintro

Well, it’s Christmas time and what better way to celebrate this wondrous time of year then to put a hold on buying other people presents and go out and treat yourself to some new decorations?

Precisely…there’s no better way.

Those nice people at Earlswood have a great selection of top of the range Christmas decorations and all kinds of cool yuletide products, things that flash, sparkle…all that kind of thing. The products are top notch, the prices designed to add a broader smile to your face. All they needed was a few ads and a flyer to let people know how great this all was.

Which is where we came in…



Category: Direct Marketing,Earlswood,Retail
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Offshore International Direct appointed for fund communications by Collins Stewart.

May 21st, 2008   |   Posted by

csfm-report-and-accounts

The Fund Management division of leading investment manager and stockbroker Collins Stewart has handed Offshore International Direct the task to produce all of its fund investor communications material…



Category: Collins Stewart Fund Management,Direct Marketing,Investor Communications,Print
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