A beautifully shot and (in a couple of the executions) beautifully post-produced campaign for Mammadaba Latvia State Forests by MOOZ. Simple and direct but the lush photography and the 3D / Photoshop work really sell the idea. Some are better than others (the RUSH one is my favourite) but even so, the headline is a winner…top stuff. See all after the break…
In such a fast moving industry it’s sometimes nice to pause and take a glance back at some of the great campaigns of yore.
Target Store’s “Big Hands” campaign hit Australia in 2007 at an annual Big Toy Sale…
Hot Wheels…we all remember them, and if we don’t…then, umm…well, we don’t. We were probably doing something a lot more interesting with our day. I’d hazard a few guesses but one likes to keep things family friendly don’tcha’know? Anyway, here’s a little bit of loveliness from Oglivy & Mather on a Bogota motor-way in Colombia. How they did it and other installations from Hot Wheels inside the break…
These incredibly intricate pieces by Cheong-ah Hwang are an example of just how versatile paper can be.
This is one of an amazing collection of wall scratches by Alexandre Farto, found in Moscow. (more…)
smart car. Really smart idea.
BBDO Toronto came up with this truly awesome bit of ambient advertising to promote the smart car’s ability to park anywhere in a busy city environment. Click the photo to see the poster used to promote the ambient installation.
This is the guy that won the Audi Tony Stark Innovation contest to promote the R8 and won $15,000 to further develop his idea. His incredible invention consists of a small computer, a pico projector and a camera, all packed into an angle-poise-style light that projects the internet onto the desk, wall or anything you point it at. The camera watches this image and can detect if you touch anything: you can type on a projected keyboard, for example. I’m still speechless by the sheer awesomeness of this. I’m gonna’ have to go lie down.
This brilliant campaign for Listerine Antiseptic Mouthwash from ESPM Brazil, is a beautifully simple premise and execution that makes me smile and wish I hadn’t had that cornish pasty for breakfast.
Read on for the ads in full.
This is a little bit of genius mixing social networking with a bloody great outdoor bit of advertising.
Quite literally, bloody great…
This humorous new campaign from CLM BBDO for Frolic dog biscuits depicts a familiar sight from the human world. Pretty, well groomed female pups with fat, unkempt dogs, imply that the females will happily lower their relationship standards to get their paws on Frolic dog biscuits. Hmm, they must be good!
Check out more of CLM BBDO’s work here.
Love it or hate it? Which way will you vote in Marmite’s very own election? (more…)
What a beautiful idea this is. The Design Auction was set up by some tutors and students of Lincoln School of Art & Design back in 2007 as a way to make some cash for their third year graphic design end of year degree show. A few phone-calls and emails later and the great & good of the design world were offering them rare and beautiful bits and pieces of loveliness and gorgousnessness. It’s a simply brilliant idea, a great website and a showcase of some truly ground-breaking bits of design. So grab yer’ mouse, a cup of tea and a pack of Digestives and enjoy…
I’m not sure when this was first put out or even where this image comes from as it was sent to me via email…however, it’s a brilliant use of a simple idea to promote the fact that 1.5 million children die every year from drinking polluted water. (again…those facts may be waaay out of date as I have no idea when this ran)
Offshore International Advertising has been appointed as the creative agency for the Crowne Plaza and 51 Buckingham Gate hotels in London.
The prestigious wins will see the agency working across all creative duties for the Crowne Plaza – a traditional deluxe four-star hotel near Buckingham Palace in central London. The hotel boasts three excellent restaurants. Bistro 51 with British and European cuisine, the Michelin Starred Indian restaurant Quilon serving south coastal Indian food and Bank Westminster with a modern British menu. Spa at 51 is the in-house spa and gym, available for use by all guests… (more…)
Award-winning jewellery designer Catherine Best has launched her summer magazine designed and produced by Offshore International Advertising… (more…)
Music makes a world of difference to a lot of people. It’s enjoyable, fun and importantly very therapeutic.
Collins Stewart Wealth Management secured the three-year sponsorship of the Channel Islands World Music Series and asked Offshore International Advertising to develop a strong identity along with promotional material… (more…)
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