In such a fast moving industry it’s sometimes nice to pause and take a glance back at some of the great campaigns of yore.
Target Store’s “Big Hands” campaign hit Australia in 2007 at an annual Big Toy Sale…
What Willy Wonka would have done.
June 17th, 2011 | Posted by Stéphane Brun
When is a chocolate website more than just a chocolate website? When it’s a chocolate website.
Sagres, Portugal’s leading beer brand, recently brewed a new product: Sagres Preta Chocolate, a chocolate flavoured stout beer. They then challenged their digital agency to come up with something equally as original to promote it. What they came up with is as close to genius as I can think of.
Click Here to read more and watch a video of the site ‘literally’ being made.
Safest house.
May 12th, 2011 | Posted by Nat Whitty
At first glance this appears to be an eyesore of an abandoned military building. However look closer and you realise this is actually possibly the world’s safest house… (more…)
Predator: The Camera that Learns.
April 5th, 2011 | Posted by Stéphane BrunThis is absolutely ASTOUNDING. it’s a long video (4:12) so if you have the attention span of a 6yrd old after drinking a Mountain Dew, then skip to 1:04 and watch the world of tech get one step closer to Minority Report.
LINK to write-up on project.
fLOOPing Brilliant
April 5th, 2011 | Posted by Stéphane Brun
Hot Wheels…we all remember them, and if we don’t…then, umm…well, we don’t. We were probably doing something a lot more interesting with our day. I’d hazard a few guesses but one likes to keep things family friendly don’tcha’know? Anyway, here’s a little bit of loveliness from Oglivy & Mather on a Bogota motor-way in Colombia. How they did it and other installations from Hot Wheels inside the break…
Hot n’ Wholesome n’ Genius.
January 18th, 2011 | Posted by Stéphane Brun
Is there any better way to feel warmed on a blisteringly cold early morning, than to be confronted by the sight of some hot buns huddled in a bus shelter? Of course there isn’t…it was a rhetorical question…
For all you chocolate lovers out there.
August 19th, 2010 | Posted by Heather Townsend
It has been reported that Kraft have begun a search for packaging that will minimise the melting of chocolate during hot weather….
LuminAReyougottabekidding?!
July 14th, 2010 | Posted by Stéphane BrunThis is the guy that won the Audi Tony Stark Innovation contest to promote the R8 and won $15,000 to further develop his idea. His incredible invention consists of a small computer, a pico projector and a camera, all packed into an angle-poise-style light that projects the internet onto the desk, wall or anything you point it at. The camera watches this image and can detect if you touch anything: you can type on a projected keyboard, for example. I’m still speechless by the sheer awesomeness of this. I’m gonna’ have to go lie down.
Oh, the wonders of scrap.
June 30th, 2010 | Posted by Stéphane Brun
Sometimes you just have to sit back in wonder and wonder at how much wonder there is in the world. Only just the other day I was sitting at home wondering about how wonderful it would be to be able to put old plumbing to wonderous good use rather than just casting it aside and low and behold…
Use your iPhone smarter.
March 31st, 2010 | Posted by Stéphane Brun
Things are constantly changing, evolving, being altered and messed with to create things that are as much new and exciting as they are ridiculous and pointless. Take the iPhone. We can all recall what life was like without one (at least I can) and how it has undoubtedly changed the face of mobile technology (and no, geeks, nothing running Windows 7 counts). Imagine then, taking this innovation and de-innovating it? Devolving it, taking it back more than a few steps in time and space to create a newly born functionality that surpasses the old functionality…in terms of functionality…
Another reason why I love Apple.
March 25th, 2010 | Posted by Stéphane Brun
I love Apple…unashamedly so.
Why? Oh…there’s sooooooo many reasons why, but high up on the list is the way that they think. Click here to discover news of a patent they’ve filed that just backs up my last comment and makes me wish that I’d only just heard about this after it had gone on sale…and not this early on in the game.
