Packaging « Oi Guernsey, Jersey, UK: Advertising, branding, design, digital media, marketing agency
Offshore International Group

For all you chocolate lovers out there.

August 19th, 2010   |   Posted by

It has been reported that Kraft have begun a search for packaging that will minimise the melting of chocolate during hot weather….

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More than a box.

May 19th, 2010   |   Posted by

Forget having to recycle your cardboard wine carriers. This unique, highly useful and ingenious design is something you will definitely want to keep around…

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Bland packaging is Dead & Buried.

April 21st, 2010   |   Posted by

There’s nothing I like more than a nice bit of packaging design.

Okay, so that’s a complete lie. I love infinitely more things than nice packaging design; sweet n’ sour prawn balls, crispy chilli beef, prawn crackers, beer, horror movies, horror movies about killer sweet n’ sour prawns…you get the idea. But this bit of work for the totally incredible HBO series Six Feet Under really is quite stunning. Avoiding the usual cardboard DVD cases inside a larger cardboard case, the designers have instead opted for…ummm, well…?..okay, so it’s a load of cardboard DVD cases inside a larger cardboard case, but that’s not the point…

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Dump the stupid old bag.

April 20th, 2010   |   Posted by

Old bags…what a pain. What a waste of space. What a complete, utter annoyance they are. They’re everywhere for a start, getting under everyone’s feet, cluttering up the parks and the streets. They take forever to go away and even when they do, they clog up the earth for centuries.

And there’s millions of them…literally; millions and millions of the hateful things.

Well, PUMA are getting ready to do something about it and I for one am behind them 100% in getting ready to knock the old things on the head once and for all and make the world a cleaner and better place for all of us…

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Coke to go green?

April 6th, 2010   |   Posted by

Could this become a familiar sight on our supermarket shelves? Design student Andrew Kim would hope so.

For his freshman product design project Andrew created not only a functional but simply stunning new potential packaging for Coke…

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Look out AA, here I come.

September 23rd, 2009   |   Posted by

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Vodka just became my new tipple of choice.

These bottles are so beautifully designed that I would happily part with my hard earned cash to buy them simply because of how they look. Which, I guess, is the point…

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Offshore International give aid to the rich and famous.

October 29th, 2007   |   Posted by

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LUSSO is an exclusive concierge service designed specifically for high net worth business people and celebrities that require that ‘little bit’ extra. Offshore International were approached to brand the company and come up with an exciting invitation pack that would bring people into the LUSSO world and give them a taste of the bespoke service they would receive 24 hours a day as a member. The invitation list was to be kept small and only those who fitted within the LUSSO brand ethos were to be personally invited to join… (more…)

Offshore International sit down with Randalls at the bar, and then raise it.

April 24th, 2006   |   Posted by

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Randall’s Brewery recently appointed Offshore International Advertising to re-brand three of their spirit products, after the success of the re-brand for some of their beers and stout… (more…)

Offshore International help Randall’s take a sip of success.

September 26th, 2005   |   Posted by

randalls-cynful-bottle-design

Randall’s Brewery is a family owned and run business that has been a part of Guernsey life for 136 years, creating, brewing and distributing its own local beer and ales. Earlier this year they entered the Tesco Beer Challenge, charged with creating a new beer from scratch. No easy task… (more…)

Offshore International take the devil by the tail and launch three new beers.

June 7th, 2005   |   Posted by

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Offshore International Advertising was recently asked by Randall’s to re-brand and package three of their existing products to fall in line with its award-winning beer Cynful, to create a new suite of beers to sell across the islands and the UK… (more…)

Offshore International and Guernsey Dairy launch tasty new cheeses.

January 12th, 2005   |   Posted by

guernsey-dairy-cheese-packets

Offshore International Advertising has won the opportunity to re-brand and promote the Guernsey Dairy’s new range of cheddar cheeses. Taking our cue from the richness and quality of the product, we designed a simple set of colour coded labels for the cheeses themselves and then designed a piece of direct mail to let people know that there was something new and tasty in the chiller cabinets.

The mailer was based on the cheeses being so good that people were going to get carried away when they went to use them. Many ideas were developed, see one of the best inside…   (more…)


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