When Guernsey Post needed to communicate future changes to their postal rates promptly and effectively they knew who to approach.  In a very short time frame we developed concepts and designs for a microsite that educates consumers about the structural changes to postal rates as of April 2010.

Pricing in Proportion or PiP as it’s affectionately known means postal rates are calculated on the dimensions of an item as well as its weight.

Offshore International Digital developed animated media explaining the changes as well as a postage calculator which highlights the differences between current rates and the new rates and also provides guidance as to what consumers can do to reduce postal charges.

To find out how PiP will affect you visit: www.postischanging.com